Targeted Advertising Group

Pakistan is quickly becoming a hub of innovation and technological advancement, particularly in the fintech sector. TAG Fintech Solutions Private Limited is an increasingly prominent part of that success story, having recently raised funds at a valuation of $100 million. TAG operates as a marketplace finance platform providing businesses with access to capital, focusing on SMEs and underserved markets. It has expanded rapidly since its inception in 2018, acquiring over 200K customers across Pakistan. It has also been named "Fintech Company of the Year" by AsiaMoney Brokers Poll 2020 award last December. Going forward, there remains great optimism that this successful model will spread across broader regions of Southeast Asia, further cementing Pakistan's status as a leader of digital advancement.